Scopus
YÖKSİS Eşleşti
The effects of perceived value, environmental concern and attitude on recycled fashion consumption
Journal of Fashion Marketing and Management · Mayıs 2023
YÖKSİS Kayıtları
The effects of perceived value, environmental concern and attitude on recycled fashion consumption
Journal of Fashion Marketing and Management: An International Journal · 2023 SSCI
DOÇENT TUĞBA ŞENER →
Makale Bilgileri
DergiJournal of Fashion Marketing and Management
Yayın TarihiMayıs 2023
Cilt / Sayfa27 · 595-611
Scopus ID2-s2.0-85137064159
Özet
Purpose: This study aims to determine the effects of consumers' perceptions of value and environmental concerns toward recycled content clothing on consumers' attitudes and purchase intentions toward these products. Design/methodology/approach: The research methodology consisted of consumer survey. Female consumers registered in the labor market in the province of Konya in Turkey constituted the sample of the study. A total of 296 female consumers selected by a simple random sampling method, and taking into account time, cost and accessibility criteria, constituted the sample of the study. Findings: Perceived customer values and environmental concerns were found to be much more effective on purchase intentions, although they were weak in positively affecting customers' attitudes toward recycled content clothing. Findings show that emotional, epistemic and conditional values and environmental concerns positively affect purchase intentions. Research limitations/implications: The sample in this study consisted of just female consumers with income in the city of Konya, Turkey. The results might be different in different demographic groups and different cities of Turkey. Practical implications: Consumers have positive attitude toward the idea of using recycled fibers in their clothes. Originality/value: The literature generally includes research examining consumers' behavior toward sustainable fashion. This research focuses on the value perceptions and attitudes of Turkish consumers toward recycled content clothing – a market and topic that have not been studied much before.
Yazarlar (3)
1
Tuğba Şener
ORCID: 0000-0003-4834-0410
2
Ferdi Bişkin
ORCID: 0000-0002-9864-751X
3
Neşe Dündar
ORCID: 0000-0001-8886-3414
Anahtar Kelimeler
Environmental concern
Fashion consumption
Perceived customer value
Purchase intention
Recycled
Sustainability
Kurumlar
Khoja Akhmet Yassawi International Kazakh-Turkish University
Turkistan Kazakhstan
Konya Metropolitan Municipality
Konya Turkey
Necmettin Erbakan Üniversitesi
Meram Turkey
Selçuk Üniversitesi
Selçuklu Turkey
Metrikler
23
Atıf
3
Yazar
6
Anahtar Kelime